Social Media Convergence

Guest Blog Post by Debra Askanase

Image courtesy of James Wheeler, Creative Commons

A colleague asked me for my thoughts on trends in social media today. I can sum it up in one word: Convergence.

Social media blasted into the world around 1997 with the birth of blogging, AOL IM’ing, and early social networks. In the 16 years since then, practitione

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Nonprofit Accountability and Transparency: Using Data to Start Candid Conversations with Customers

Guest Blog Post by Steve_Butz

Data is an often overlooked source of content that can help to increase nonprofit accountability and transparency.

And while data should be an important component of every non-profit’s content strategy, knowing how to use data to create engagement is not so straightforward.

Keep reading to find three ways your organization can use data to connect and engage your audiences while creating greater transparency and accountability.

Three Ways to Use Data To Drive Conversations

There is a lot of talk out there about how to use these new tools to connect with your audience, and much of this is story-centric. Being able to tell your organization’s story is, of co

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Posted in: Blog