Guest Blog Post by Dylan Nord, We-Care.com
1. Tell stories
Think like a journalist; your followers are counting on you to entertain and inform them with relevant content, and the best way to give your message power is by telling a genuine story. Tell your supporters about your recent campaign to raise awareness, or your recent delivery of text books to Africa, or the $10,000 grant you just received. Charity: Water found that their most successful content was “Stories from the Field”. People connected to stories like that of Helen Apio who felt beautiful for the first time in years thanks to her accessibility to clean bathing water. (more…)
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