New York CitY — January 30, 2012

Eisner & Lubin Auditorium
60 Washington Square South at Thompson
New York, New York 10012

Download Digital Conference Program

Tickets for the January 30th Social Media for Nonprofits conference in New York are sold out—follow us on Facebook or Twitter to stay tuned for details on future programs. We encourage you to follow along and participate via www.TweetChat.com with our Twitter hashtag, #SM4NP.

As always, our focus will be on providing practical tips and tools for fundraising, marketing, and advocacy, all delivered by dynamic experts in keynotes, workshops, roundtables, and panels. Follow us on Twitter or Facebook to stay tuned for additions to the lineup.

Thanks to the generous support of Microsoft, our National Presenting Sponsor, your registration fee of just $95 – $175 includes access to the 9:30am – 5:30pm conference, facilitated networking sessions with other attendees and experts, continental breakfast, lunch, and beverages, plus entry to the 5:30pm – 8pm cocktail reception.  Sign up now to secure your spot.

Conference Schedule at a Glance

9:00 am

Registration & Continental Breakfast

9:35 am

Welcome, Sponsor Remarks, & Introduction

Ritu Sharma, Executive Director & Co-Producer,

Social Media for Nonprofits

Darian Rodriguez Heyman, Co-Producer & MC,

Social Media for Nonprofits

Andrea Taylor, Director of Community Affairs for North America, Microsoft

9:50 am

Content Curation for Nonprofits

Beth Kanter, Co-Author, The Networked Nonprofit & special guest Robin Good joining via Skype

Twitter Handle: @kanter

10:30 am

Proactive vs. Reactive Social Media

Cheryl Black, Social Media Marketing Specialist, Convio

Twitter Handle: @CLBlack425

11:05 am

Coffee Break & Interactive Activity

11:25 am

Social Media for Nonprofit CEOs

Sarah Durham, Founder, Big Duck

Twitter Handle: @BigDuckSarah

11:55 am

How Social Media is Changing a 93-Year-Old Organization

Carolyn Miles, President & CEO, Save the Children

Twitter Handle: @carolynsave

12:25 pm

Break for Lunch, Emails, & Fresh Air

1:25 pm

Getting the Most Out of Social Media with a Lean Staff

Oliver Hurst-Hiller, CTO & EVP, Product, DonorsChoose

Anna Doherty, Marketing Manager, Engagement and Social Media, DonorsChoose

Twitter Handles: Oliverhh & @anna_doherty

2:00 pm

Unlocking the Native Power of Social: Using Facebook to Pay for College

Jason Rzepka, VP Public Affairs, MTV

Twitter Handle: @jasonrzepka

2:30 pm

Google+ for Nonprofits

Alex Abelin, Community Affairs Manager, Google

Twitter Handle: @alexabelin

3:05 pm

Social Media Initiatives at charity:water

Paull Young, Director of Digital Engagement, charity:water

Twitter Handle: @paullyoung

3:35 pm

Coffee Break & Interactive Activity

3:55 pm

Why People Give & Leveraging Social Media for Fundraising

Katya Andresen,COO, Network for Good

Twitter Handle: @katyaN4G

4:30 pm

Secret Sauce of Online Activation

Matt Mahan, Chief Operating Officer, Causes.com

Susan Gordon, Director of Nonprofit Services, Causes.com

Twitter Handles: @matthewmahan & @susangordo

5:00 pm

From Fans to Followers to Funds

Dave Boyce, CEO, Fundly

Twitter Handle: @davidjboyce1

5:30 pm

Closing Remarks

Darian Rodriguez Heyman, Co-Producer & MC,

Social Media for Nonprofits

5:35 pm

Networking Reception