November 10, 2011
Guest Blog Post by Lisa Rau, Co-founder & CEO, Confluence
It is too easy to forget how miraculous the Internet Age is. We take for granted having all of human knowledge literally in the palm of our hands. But let’s remember - having our activities and locations always available to other people or programs – while scary, makes possible applications we simply can’t conceive of yet. I start to be thankful that the Chinese wish / curse “May you live in interesting times” came true for me, and see from Wikipedia that there is no such Chinese saying! As a part of the very tail end of the baby boomers, it took my son to introduce me to the internet memes – including the meme of memes. My personal favorite is the three wolves howling at the moon – see “Think a T-Shirt Can’t Change Your Life? A Skeptic Thinks Again (NY Times, 5/24/09)” (more…)
POSTED IN: Blog
November 8, 2011
Guest Blog Post by: Christina M. Samala, Director of Online Strategy & Media
The United States isn’t broke; we’re the richest country on the planet and a country in which the richest among us are doing exceptionally well. But the truth is, our economy is broken, producing more pollution, greenhouse gasses and garbage than any other country. In these and so many other ways, it just isn’t working. But rather than invest in something better, we continue to keep this ‘dinosaur economy’ on life support with hundreds of billions of dollars of our tax money. The Story of Broke calls for a shift in government spending toward investments in clean, green solutions—renewable energy, safer chemicals and materials, zero waste and more—that can deliver jobs AND a healthier environment. It’s time to rebuild the American Dream; but this time, let’s build it better.
If you'd like to remain engaged in this very important issue, please sign up for the Community of Action! Each month, we’ll ask you to get behind a critical campaign or participate in an event or even help create a cooperative art project, all with the goal of winning investments in a better future.
Check out the video at:
POSTED IN: Blog, Uncategorized
October 20, 2011
Reposted from The Huffington Post, October 12th, 2011
As I’ve been traveling around the country with our Social Media for Nonprofits conference series promoting my new book, Nonprofit Management 101, I’ve enjoyed listening to industry leaders like Guy Kawasaki and Beth Kanter shed light on the changing media landscape. In particular, I’ve learned about how nonprofits make the best use of social media to advance fundraising, marketing and advocacy goals.
Although our focus may be on providing nonprofit execs with practical tips and tools—actionable insights nonprofits can put to use immediately—there are two salient takeaways that I believe anyone looking to take a cause viral, whether that’s feeding the homeless or pushing product, need to know in order to be successful online: the secret to going viral; and how to approach World 2.0, where everyone is smarter than anyone. (more…)
POSTED IN: Blog
October 18, 2011
Guest post By Katya Andresen
Did you know that we, as human beings, are inherently generous? Our brains are actually hard wired for altruism. When we see or hear someone’s pain, our own neurons fire in the same way they would if we were feeling that pain ourselves. We want to help others, and when we do, we’re rewarded with happy feelings – and a dopamine dose to our brain’s pleasure center.
So why is it so hard to raise money? People should be giving all the time if it’s human nature.
Here’s the rub: to get people to act on their natural impulses, you have to ask them to help in a compelling way. And we often fail to do that. We tend to get so obsessed with our mission’s needs that we forget to consider the donor in the picture. What about their neurons? How can we connect to them in a meaningful way? And how can we deliver the happiness that giving brings? (more…)
POSTED IN: Blog
October 5, 2011
Thanks to the generous support of our sponsors, a limited number of full scholarships are available for small nonprofits looking to attend the upcoming Social Media for Nonprofits conference in Seattle, October 14th, 2011. The scholarship is good for one full registration only, it doesn't apply to travel, lodging or other incidental expenses.
Interested candidates should post no more than three sentences as a post on our Facebook page, describing how your organization hopes to benefit from better leveraging social media. Preference will be given to organizations with budgets under $500,000. Please be sure to include the following pieces in your post:
- Your organization’s name
- Your organization’s website address
- Your email id, so we can inform you if you are selected or you can send us an email at email@example.com
So let us know— how can a better understanding of technology, and social media in particular, help you
better serve the community? And as a bonus, if you get 10 of your friends to like or comment on your post, we'll give you another ticket!
See you in Seattle!Read More
POSTED IN: Blog